SEO

List Your Web Design Agency in Directories and Review Sites

Establish a strong online presence by systematically submitting your web design agency to relevant directories and review platforms. This approach not only increases your discoverability but also builds credibility through third-party validation. Strategic directory listings can improve your SEO, drive qualified traffic, and provide potential clients with multiple ways to find and verify your services.
Step 1:

Research and categorize directories

  • Create a spreadsheet of potential directories
  • Categorize by type:
    • General business directories (Google Business Profile, Yelp)
    • Web design specific directories (Clutch, DesignRush)
    • Local business directories (Chamber of Commerce, local business associations)
    • Industry-specific platforms (Behance, Dribbble)
    • B2B directories (Capterra, G2)
  • Rate each directory by domain authority
  • Note submission requirements and costs
  • Document review policies

Step 2:

Prepare submission materials

  • Create a standardized agency description (150, 300, and 500-word versions)
  • Gather high-quality company logo files
  • Prepare team photos and bios
  • Select portfolio pieces for different platforms
  • Write service descriptions
  • Compile client testimonials
  • Create case study summaries
  • Document company history and milestones

Step 3:

Optimize Google Business Profile

  • Claim and verify your business listing
  • Complete all available fields
  • Add high-quality photos and videos
  • Include service area information
  • List all web design services
  • Add business hours and contact methods
  • Create regular posts and updates
  • Respond to all reviews

Step 4:

Target top-tier design directories

  • Submit to Clutch.co
    • Complete comprehensive profile
    • Request client reviews
    • Add detailed project descriptions
  • List on DesignRush
    • Highlight specializations
    • Include pricing information
    • Add team capabilities
  • Join Behance and Dribbble
    • Upload best portfolio pieces
    • Connect with community
    • Share process documentation

Step 5:

Submit to general business directories

  • Create listings on:
    • Yelp
    • Yellow Pages
    • Better Business Bureau
    • LinkedIn Company Page
    • Facebook Business Page
    • Angi (formerly Angie's List)
  • Ensure consistent NAP (Name, Address, Phone) information
  • Include unique descriptions for each platform

Step 6:

Target local directories

  • Submit to local Chamber of Commerce
  • Join regional business associations
  • List in city business directories
  • Add to state-specific business lists
  • Include in neighborhood business groups
  • Register with local professional organizations

Step 7:

Implement review management strategy

  • Create review generation process
    • Identify happy clients
    • Time review requests appropriately
    • Provide platform-specific instructions
  • Set up review monitoring system
  • Create review response templates
  • Establish review alert system
  • Document review handling procedures

Step 8:

Optimize B2B platform presence

  • Create detailed profiles on:
    • Capterra
    • G2
    • Software Advice
    • Digital Agency Network
  • Include pricing information
  • List all service offerings
  • Add integration capabilities
  • Highlight unique selling propositions

Step 9:

Create content submission strategy

  • Regular portfolio updates
  • Case study submissions
  • Company news and updates
  • Team member spotlights
  • Client success stories
  • Industry awards and recognition
  • Press releases and media mentions

Step 10:

Monitor and maintain listings

  • Create quarterly review schedule
  • Update company information
  • Refresh portfolio examples
  • Add new testimonials
  • Remove outdated information
  • Verify contact details
  • Check for duplicate listings

Step 11:

Track performance metrics

  • Set up Google Analytics tracking
  • Monitor referral traffic
  • Track conversion rates by directory
  • Calculate ROI for paid listings
  • Measure review sentiment
  • Document lead quality by source
  • Analyze competitor presence

Step 12:

Develop review generation system

  • Create automated review request emails
  • Design review request timing
  • Develop incentive program
  • Create follow-up sequences
  • Monitor review sentiment
  • Address negative reviews promptly
  • Showcase positive reviews

Step 13:

Optimize for local SEO

  • Ensure consistent citations
  • Add location-specific keywords
  • Include service area information
  • Create local content
  • Build local backlinks
  • Optimize meta descriptions
  • Add schema markup

Step 14:

Create directory-specific content

  • Design custom portfolio pieces
  • Write platform-specific descriptions
  • Create unique value propositions
  • Develop case study formats
  • Prepare FAQ responses
  • Draft service descriptions
  • Design call-to-action variations

Step 15:

Implement automation tools

  • Set up citation management software
  • Use review monitoring tools
  • Implement update automation
  • Create reporting dashboards
  • Schedule regular audits
  • Automate submission processes
  • Monitor competitor activities
Author
Chris Harrison
Founder @ Growtique

Free plan

With a list of leads at your fingertips, you can immediately begin your outreach. Focus on building relationships and closing deals, knowing that each contact is a valuable opportunity.
Join the waitlist